Salford 1982; my Dad drove me past a billboard with a yellow Ford Cortina stuck to it with Araldite. Google it. Wow!
I was still in short pants but I just knew… advertising was for me.
Thirty-odd years on, with a couple of decades’ experience under my belt – and a cabinet full of creative awards too – here I am still doing what I love; helping clients’ brands stick. And stay stuck.
But it’s not all Ad campaigns these days.
I get to work on loads of grown-up stuff like: brand creation and positioning, marketing strategy, product development, design thinking in education, start-up mentoring, JVs, even the odd invention.
But you just want to see the good ideas, right?